Monday, January 25, 2010

What to blog about

I often get asked, when talking to customers about social media, "What would I blog about?"

I often mention that they might receive articles in their e-mail from organizations they belong to, or have tips and tricks they have picked up along the way as experts in their feild they can blog about. However, what I've found recently in my own experience is that it's really good for people who have a blog or have customers that they wouldn't mind keeping in contact with to blog about the different types of things you do in your business. Maybe tell a story or give an example of some recent project, process, or service being provided for a customer. It's really surprising how finding out about the things you do will trigger in people unexpected connections to other people who might also need that service or product or process.

People want to spread the word and they have needs that may or may not be getting filled and they often overlook your company just because they don't realize that you do what you do.

A blog is a great way to keep the top of mind awareness on all the different products and services and processes that your company may provide that they themselves or people they know could take advantage of.


Corey Lopardi
Owner
Pardiman Productions

Monday, January 11, 2010

Online Video Marketing to Increase Over Next Three Years

2010 looks like it may be the start of the economic recovery for some businesses, and it looks like the start of marketing spending again.

According to Forrester Research, Inc however, those dollars are going to be spent a bit differently.

Second only to social media, Online Video seems poised to make a gain with over 80% of those surveyed saying they were going to increase spending on Online Video.



If you would like to know more about what opportunities are available with online video, or are ready to start your online video marketing give us a call.

Pardiman Productions
360-259-6672

Friday, January 1, 2010

Owner Attends Ribbon Cutting


Pardiman Productions owner Corey Lopardi is pictured here at the ribbon cutting for Super Silver as an ambassador of the Thurston County Chamber of Commerce.

2010 - Business Profile Videos

Online retail video brings products to life in a way that static images and text can’t, often providing the final push a consumer needs to make a purchase.

No wonder the number of online shoppers who watch retail videos grew 40% year over year from 2008 - 2009.

What will 2010 bring? At Pardiman Productions we believe nothing beats video for introducing new customers to your business.

A Business Profile Video from Pardiman Productions lets customers get to know you better, and gives them all the reason they need to choose you over the competition.

Check out this video we did recently for Community Values Magazine & Click Here to see just how affordable our videos are.